000 02871cam a2200325 a 4500
008 990922s2000 caua b 01 0 eng
010 _a 99050410
020 _a978-0761917427
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHD9980.5
_b.N48 2000
082 0 0 _a658.8/12
_221
245 0 0 _aNew service development :
_bcreating memorable experiences
_ceditors by James A. Fitzsimmons & Mona J. Fitzsimmons
260 _aThousand Oaks, Calif. :
_bSage Publications,
_cc2000.
300 _axv, 328 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 0 _aService industries
_xManagement
650 0 _aNew products
_xManagement
650 0 _aProduct management
650 0 _aCustomer services
700 1 _aFitzsimmons, James A.,
_eEdited by
700 1 _aFitzsimmons, Mona J.,
_eEdited by
035 _a(IMchF)fol05566550
505 0 _aA critical evaluation of the new service development process : integrating service innovation and service design / Susan Paul Johnson [and others] -- The contextual and dialectical nature of experiences / Sudheer Gupta, Mirjana Vajic -- The real-time service product : conquering customer time and space / Roland T. Rust, Richard W. Oliver -- Exploiting the service concept for service design and development / Graham Clark, Robert Johnston, Michael Shulver -- Exploring the link between product and process innovation in services / Tonya Boone -- Service capacity design with an integrated market utility-based method / Madeleine E. Pullman, John C. Goodale, Rohit Verma -- Process innovation in knowledge-intensive services / Ravi S. Behara -- Design and delivery of electronic services : implications for customer value in electronic food retailing / Gregory R. Heim, Kingshuk K. Sinha -- Information technology : worker systems in structured and unstructured environments / Cherly Gaimon, Karen Napoleon -- The location decisions of new services / Roger W. Schmenner -- Scripting the service encounter / David A. Tansik, William L. Smith -- The impact of service guarantees on service quality at Radisson hotels worldwide / Julie M. Hays, Arthur V. Hill, Susan E. Geurs -- Service recovery / Jo Ann Duffy -- Models for customer selection / Richard Metters.
526 0 _aTBS953
520 _aThis is the first book to address the topic of new service development for the evolving experience economy. It draws upon the expertise of internationally recognized authors and covers topics in service innovation, process design, and implementation. Contributors from the fields of operations management, marketing, marketing information technology, and organizational behaviour explore the issues that service firms must address to sustain advantage in the new experience economy.
005 20170126101110.0
001 63925
003 UOWD
942 _cREGULAR
999 _c29017
_d29017