000 02121cam a2200253 a 4500
999 _c29307
_d29307
001 64288
010 _a 2014016535
020 _a9781137279286
040 _aDLC
082 0 0 _a658.15/5
100 1 _aPiscione, Deborah Perry
_963881
245 1 4 _aThe risk factor :
_bwhy every organization needs big bets, bold characters, and the occasional spectacular failure
_cDeborah Perry Piscione
260 _aNew York, NY :
_bPalgrave Macmillan,
_cc2014.
300 _a250 p. :
_bill. ;
_c24 cm.
520 _a"Our most revered business icons of the last few decades are the bold risktakers, such as Richard Branson, Elon Musk, and Steve Jobs. Yet in today's stock market-driven economy, companies are playing it safe, with too many leaders focused on short-term gains, rather than value creation. The result is a static business culture that generates forgettable results--even as the world demands big solutions. So how do we get back in the risk-taking game? In The Risk Factor, Deborah Perry Piscione takes the most comprehensive look at this crucial, undervalued leadership behavior, and outlines how companies must support risk-taking across the enterprise. Exploring the heroes of risk, including entrepreneurs, venture capitalists, and technologists, and the role risk-taking and failure tolerance play in their success, she makes a compelling case not only for big, flashy mergers or acquisitions, but also for unorthodox choices in everything from leadership to corporate social responsibility. Drawing on case studies from a wide range of now-famous giants (Amazon, Netflix) and successful start-ups (Tesla, Box), she distills lessons for both new entrepreneurs and established companies whose longtime risk aversion has cost them more than they realize"--
650 0 _aRisk
_95663
650 0 _aStrategic planning
_9318
650 0 _aValue
_96092
650 0 _aSuccess in business
_91849
650 7 _aBUSINESS & ECONOMICS / Management
_9301
650 7 _aBUSINESS & ECONOMICS / Entrepreneurship
_9744
856 _uhttps://uowd.box.com/s/vshdnew6ca392r1lq9di4300y10inyeb
_zLocation Map
942 _cREGULAR
_2ddc