000 01764nam a2200205 a 4500
999 _c29364
_d29364
001 64352
020 _a9781473722446
082 _a338.5024658 MA BU
100 _aMankiw, N. Gregory
_9660
245 1 0 _aBusiness economics
_cN. Gregory Mankiw, Mark P. Taylor, Andrew Ashwin
250 _a2nd ed.
260 _aAndover, Hampshire, United Kingdom :
_bCengage Learning,
_c2016.
300 _axvi, 576 pages :
_billustrations (chiefly color) ;
_c26 cm.
505 0 _aPart 1: The Economic and Business Environment - Setting The Scene 1. What Is Business Economics? 2. Economics and Business Decision Making 3. The Business Environment Part 2: Microeconomics - The Market System 4. Supply and Demand: How Markets Work 5. Elasticity and its Applications Part 3: Microeconomics - The Limitations of Markets 6. Market Failure 7. The Consumer and Consumer Behaviour Part 4: Microeconomics - The Economics of Firms in Markets 8. Business Goals and Behaviour 9. Firm Behaviour and the Organization of Industry 10. The Firm's Production Decisions 11. Market Structures 12. Other Types of Imperfect Competition 13. Corporate Strategy and Pricing Policy Part 5: Microeconomics - Factor Markets 14. Labour Markets 15. Financial Markets Part 6: Introduction to Macroeconomics 16. The Macroeconomic Environment 17. Aggregate Demand and Aggregate Supply 18. Macroeconomics - Employment and Unemployment 19. Macroeconomics - Inflation and Price Stability 20. Macroeconomics - Fiscal, Monetary and Supply-Side Policy Part 7 21. Global Business and Economics
650 7 _aManagerial economics
_92269
700 _aTaylor, Mark P.
_950930
700 _aAshwin, Andrew
_950931
856 _uhttps://uowd.box.com/s/m2ugb9wghf01f4cwcyqrumecv5lnoxsj
_zLocation Map
942 _cREGULAR
_2ddc