000 01626nam a2200253 a 4500
245 1 0 _aSerial innovators :
_bhow individuals create and deliver breakthrough innovations in mature firms
_cAbbie Griffin, Raymond L. Price, Bruce A. Vojak
008 160925n 000 0 eng d
260 _aStanford, California :
_bStanford Business Books,
_cc2012.
100 _aGriffin, Abbie
020 _a9780804775977
520 _aThis book helps readers to better understand, emulate, enable, support, and manage serial innovators--individuals who create multiple breakthrough products that result in large revenue and profit streams, primarily for existing organizations.
505 0 _aIntroduction : serial innovators and why they matter -- Breakthrough innovation in existing organizations -- The processes by which serial innovators innovate -- Customer engagement for breakthrough innovation -- Navigating the politics of breakthrough innovation -- Characteristics of serial innovators -- Identifying and developing serial innovators -- Managing serial innovators for impact -- Love letters to our customers : serial innovators, potential serial innovators, and all those with and for whom they work.
650 7 _aTechnological innovations
_xManagement
_2sears
650 7 _aNew products
_2sears
650 7 _aBUSINESS & ECONOMICS
_xIndustrial Management
_2sears
650 7 _aBUSINESS & ECONOMICS
_xManagement
_2sears
300 _axii, 221 p. :
_bill. ;
_c24 cm.
700 _aPrice, Raymond L.
700 _aVojak, Bruce A.
005 20170126101221.0
001 64898
003 UOWD
942 _cREGULAR
999 _c29903
_d29903