000			01554nam a2200193 a 4500
999			_c30317 _d30317
001			65313
020			_a9783639767391
082			_a.
100			_aBhardwaj, Broto _961095
245	1	0	_aCorporate entrepreneurship : _bmethods, techniques for sustainability _cBroto Bhardwaj
260			_aSaarbrücken : _bScholars' Press, _c2015.
300			_axvii, 352 p. ; _bill. ; _c24 cm.
520			_aThere is a story that is usually told about extremely successful companies, a story that focuses on new business creation and innovation. Bhardwaj argues that the true story of success is very unique. In case we want to understand how some companies thrive, we should spend more time looking at how they management innovative culture-at such things as people, their process, or even their technology. And in revealing that hidden logic, Bhardwaj presents a fascinating and provocative blueprint for making the most of innovative capability of human capital. In Corporate entrepreneurship handbook, the author proposes ways to understand the innovative culture and the way we understand the new business creation. In this book, Bhardwaj changed the way we think about business creation and proposes ways to transform the innovative and business creative culture for gaining competitive advantage and sustainability in the long run.
650		7	_aCorporate Entrepreneurship _961096
650		7	_aInnovation _99603
650		7	_aNew business creation _961097
856			_uhttps://uowd.box.com/s/2lwpx5qklixgbsicccrdjgnje9sdlv73 _zLocation Map
942			_cREGULAR _2ddc