000			01796cam a22002897a 4500
999			_c30553 _d30553
001			65550
008			220314b xxu||||| |||| 00| 0 eng d
010			_a 2015041651
020			_a9780134129938
020			_a9781292153100
040			_aUOWD
082	0	0	_a658.8342 SO CO
100	1		_aSolomon, Michael R. _92416
245	1	0	_aConsumer behavior : _bbuying, having, and being _cMichael R. Solomon
250			_a12th ed.
260			_aBoston : _bPearson, _cc2017.
300			_axxii, 601 p. : _ccol. ill. ; _b29 cm.
500			_aRevised edition of the author's Consumer behavior, 2015.
500			_aIncludes indexes.
505	0		_aFoundations of consumer behavior -- Buying, having, and being : an introduction to consumer behavior -- Consumer and social well-being -- Internal influences on consumer behavior -- Perception -- Learning and memory -- Motivation and affect -- The self: mind, gender, and body -- Personality, lifestyles, and values -- Attitudes and persuasive communications -- Decision making -- Buying, using, and disposing -- Consumers in their social and cultural settings -- Groups and social media -- Income and social class -- Subcultures -- Culture -- Glossary -- Index.
520			_aSolomon’s Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age.
526			_aMARK217, MARK936
650		0	_aConsumer behavior _9633
650		0	_aConsumers Attitudes _93378
856			_uhttps://uow.primo.exlibrisgroup.com/permalink/61UOW_INST/1a3f0tj/alma991003361226106666 _zEbook
942			_cCRS _2ddc