| 000 | 01418cam a2200205Ii 4500 | ||
|---|---|---|---|
| 999 |
_c30979 _d30979 |
||
| 001 | ocn946606226 | ||
| 020 | _a9780128091982 | ||
| 040 | _aUOWD | ||
| 082 | _a658.472 WI BU | ||
| 100 | 1 |
_aWilliams, Steve _92277 |
|
| 245 | 1 | 0 |
_aBusiness intelligence strategy and big data analytics : _ba general management perspective / _cSteve Williams |
| 260 |
_aAmsterdam : _bMorgan Kaufmann is an imprint of Elsevier, _cc2016. |
||
| 300 |
_axxii, 217 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _aIntroduction : The Challenge of Formulating Business Intelligence Strategy 1. The Personal Face of Business Intelligence 2. Business Intelligence in the Era of Big Data and Cognitive Business 3. The Strategic Importance of Business Intelligence 4. BI Opportunity Analysis 5. Prioritizing BI Opportunities (BIOs) 6. Leveraging BI for Performance Management, Process Improvement, and Decision Support 7. Meeting the Challenges of Enterprise BI 8. General Management Perspectives on Technical Topics | ||
| 520 | _aIncluding exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one’s company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. -- | ||
| 650 | 0 |
_aBusiness intelligence _92278 |
|
| 650 | 0 |
_aBig data _92241 |
|
| 942 | _cREGULAR | ||