000 | 02122cam a22002418i 4500 | ||
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999 |
_c31391 _d31391 |
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001 | 19567874 | ||
008 | 170809b xxu||||| |||| 00| 0 eng d | ||
010 | _a 2016048334 | ||
020 | _a9781138918283 | ||
020 | _a9781138918290 | ||
040 | _aDLC | ||
082 | 0 | 0 | _a658.4012 VO NO |
100 | 1 |
_aVoinea, Cosmina Lelia, _d1981- _94905 |
|
245 | 1 | 0 |
_aNonmarket strategic management / _cCosmina Lelia Voinea and Hans van Kranenburg |
260 |
_aNew York : _bRoutledge, _cc2017. |
||
300 |
_axiii, 171 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aPreface -- Nonmarket strategic management from a theoretical perspectives -- Genesis of the nonmarket field -- Advancing the nonmarket environment : expanding institutions, issues, interests, and information -- Institutions : nature, context, and pressures -- Types of nonmarket institutions -- Stakeholder approach to nonmarket -- Nonmarket strategies : why-, when-, and how? -- Nonmarket resources and outcomes -- How it is done: nonmarket strategic management in practice -- Let them eat bugs : legitimacy and legislative priority in the dutch edible insect sector -- Merger and acquisition investigations in the european airline industry -- Nonmarket actions from the chemical industry : the case of Merck & Co -- The nonmarket actions from the oil industry : the case of Royal Dutch Shell -- Index. | |
520 | _aThis book introduces nonmarket strategic management within these contexts. Divided into two parts, the first part offers theories and managerial support for coping with the complex business realities surrounded by social, political and legal spheres; the second part presents examples of the challenges firms in the nonmarket environment. These examples show how firms can strategically manage and work with social, political and regulatory stakeholders to achieve their goals. Written by two leading scholars in the area, this book is essential reading for business students, managers and leaders. | ||
650 | 0 |
_aStrategic management _91061 |
|
700 | 1 |
_aKranenburg, Hans van _94906 |
|
942 | _cREGULAR |