000 00802nam a22001815i 4500
999 _c31719
_d31719
001 19581212
010 _a 2017938468
020 _a9781946694027
040 _aUOWD
082 _a658.83 BR DA
100 1 _aBryan, Roger
_96350
245 1 4 _aThe data-driven marketing agency :
_bleverage data to maximize marketing campaign success
_cRoger Bryan
246 _adata driven marketing agency
260 _aWarsaw :
_bAinsley & Allen,
_cc2017.
300 _a163 p. :
_bill. :
_c22cm.
520 _aInside this book, Enfusen Founder Roger Bryan outlines everything you need to systematically implement data-driven marketing in your organization. You’ll learn how to implement a successful strategy the very first time based on CMO.com’s Five Phases of Data Driven Marketing.
942 _2ddc
_cREGULAR