| 000 | 00923cam a2200313 a 4500 | ||
|---|---|---|---|
| 008 | 061016s2007 enka b 001 0 eng | ||
| 010 | _a 2006033911 | ||
| 015 |
_aGBA671687 _2bnb |
||
| 020 | _a0199260001 | ||
| 020 | _a9780199260003 | ||
| 035 | _a(OCoLC)ocm74915184 | ||
| 035 | _a(OCoLC)74915184 | ||
| 040 |
_aDLC _cDLC _dBAKER _dBWKUK _dUKM _dYDXCP _dBTCTA _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.15 _b.E43 2007 |
| 082 | 0 | 0 |
_a658.8/27 _222 |
| 100 | 1 | _aElliott, Richard H. | |
| 245 | 1 | 0 |
_aStrategic brand management / _cRichard Elliott, Larry Percy. |
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2007. |
||
| 300 |
_axiv, 265 p. : _bill ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aProduct management. | |
| 650 | 0 | _aStrategic planning. | |
| 700 | 1 | _aPercy, Larry. | |
| 526 | _aMARK333 | ||
| 005 | 20170126093427.0 | ||
| 001 | 20691 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c3177 _d3177 |
||