| 000 | 00796nam a2200253 a 4500 | ||
|---|---|---|---|
| 008 | 891115s1989 nyua b 001 0 eng | ||
| 010 | _a 89045735 | ||
| 020 |
_a0029184614 : _c$29.95 |
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| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF5415.122 _b.K68 1989 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aSocial marketing : _bstrategies for changing public behavior / _cPhilip Kotler, Eduardo L. Roberto. |
| 260 |
_aNew York : _bFree Press ; _aLondon : _bCollier Macmillan, _cc1989. |
||
| 300 |
_axii, 401 p. : _bill ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. 371-389). | ||
| 650 | 0 | _aSocial marketing. | |
| 650 | 0 | _aBehavior modification. | |
| 700 | 1 | 0 | _aRoberto, Eduardo L. |
| 005 | 20170126093021.0 | ||
| 001 | 17801 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c320 _d320 |
||