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001 | nam a22 7a 4500 | ||
020 | _a9781138139800 | ||
082 | _a338.4791 GL CR | ||
100 | 1 |
_aGlaesser, Dirk _911135 |
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245 | 1 | 0 |
_aCrisis management in the tourism industry _cDirk Glaesser |
246 | 3 | 0 | _aCrisis management |
260 |
_aLondon : _bRoutledge, _cc2006. |
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300 |
_ax, 270 p. : _bill. ; _c25 cm. |
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500 | _aPrevious ed.: 2003. | ||
500 | _aRelated work (?): Krisenmanagement im Tourismus. Frankfurt am Main : Peter Lang, 2001. | ||
504 | _aIncludes bibliographical references (p. [245]-259) and index. | ||
505 | _aIntroduction to crisis management: Crises spheres of activity; Methods of analysis and prognosis; Strategic measures of crisis management; Crisis planning and organisational measures; Crisis management instruments; Bibliography; Index | ||
520 | _aThe tourism industry is arguably one of the most important sources of income and foreign exchange, and is growing rapidly. However, national and international crises have huge negative economic consequences. Crisis Management in the Tourism Industry aims to illustrate the theories and actions that can be taken to better understand consumer, economic and environmental reaction in order for the businesses involved to be more prepared for such events and how to handle their business in times of crises. Using international up to date case studies this text discusses: * The influential effect of the mass media * How crises effect the purchase decision process * Destination branding/image and its manipulation * Preventative crises management and strategies | ||
650 | 0 |
_aTourism _xManagement _915454 |
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650 | 0 |
_aFinancial crises _92248 |
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650 | 0 |
_aCrisis management _92288 |
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_uhttps://uowd.box.com/s/mrl84zwc1gzc0g6ukj9t39mfl39i2fyz _zLocation Map |
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942 | _cREGULAR |