| 000 | 01625cam a2200253 a 4500 | ||
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| 999 |
_c33286 _d33286 |
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| 001 | 15681981 | ||
| 010 | _a 2009013617 | ||
| 020 | _a9780230577503 | ||
| 040 | _aUOWD | ||
| 082 | 0 | 0 | _a658.4063 LE GR |
| 100 | 1 |
_aLester, Andrew _913291 |
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| 245 | 1 | 0 |
_aGrowth management : _btwo hats are better than one / _cAndrew Lester |
| 260 |
_aNew York : _bPalgrave Macmillan, _cc2009. |
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| 300 |
_axvi, 202 p. : _bill. ; _c25 cm. |
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| 504 | _aIncludes bibliographical references (p. 198) and index. | ||
| 505 | _aForeword Section 1 The Business Perspective Chapter 1 The Case for 'Two Hats' Chapter 2 What is Growth? Section 2 Growth Management Chapter 3 Organising for Growth Chapter 4 Implementing Sustainable Growth Management Chapter 5 Identifying Growth Opportunities Chapter 6 Prioritising Growth Opportunities Chapter 7 Controlled Creativity Chapter 8 Proposition Plan Chapter 9 Take It To Market Plan (Launch) Chapter 10 Growth Project Integration Chapter 11 Embedding Growth Management Section 3 Chapter 12 Growth In A Recession Chapter 13 You, Your 'Two Hats' and Growth Management Bibliography. | ||
| 520 | _aSuccessful people and companies do two things at the same time: they are efficient day to day and they see great new opportunities. They use different styles of thinking and management to deliver cash today, and sustainable growth tomorrow. Wearing Two Hats is essential to business: but how and when to wear each one? | ||
| 526 | _aEMBA902 | ||
| 650 | 0 |
_aBusiness planning _9681 |
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| 650 | 0 |
_aStrategic planning _9318 |
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| 650 | 0 |
_aManagement _9140 |
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| 650 | 0 |
_aNew products _94710 |
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| 942 |
_2ddc _cREGULAR |
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