| 000 | 01322cam a22002418i 4500 | ||
|---|---|---|---|
| 999 |
_c33835 _d33835 |
||
| 010 | _a 2017047845 | ||
| 020 | _a9781433120794 | ||
| 020 | _a9781433120800 | ||
| 082 | 0 | 0 | _a659.2 |
| 100 | 1 |
_aHansen-Horn, Tricia L., _917612 |
|
| 245 | 1 | 0 |
_aPublic relations strategy, theory, and cases : _bpraxis at its best _cTricia Hansen-Horn and Adam E. Horn |
| 260 |
_aNew York : _bPeter Lang, _c2017. |
||
| 300 | _apages cm | ||
| 500 | _aIncludes index. | ||
| 520 | _aPresenting a robust introduction to public relations strategy helps readers to explore their perceptions of what Public relations strategy is or might be. | ||
| 650 | 0 |
_aPublic relations _zCase studies _917613 |
|
| 650 | 0 |
_aStrategic planning _zCase studies _910690 |
|
| 700 | 1 |
_aHorn, Adam E. _917614 |
|