000 | 01388nam a22002175i 4500 | ||
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999 |
_c34382 _d34382 |
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001 | 20282012 | ||
010 | _a 2018931722 | ||
020 | _a9781788115902 | ||
040 | _aUOWD | ||
082 | _a338.04 BA ES | ||
100 | 1 |
_aBaron, Robert A. _913292 |
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245 | 1 | 0 |
_aEssentials of entrepreneurship : _bchanging the world, one idea at a time _cRobert A. Baron, Keith M. Hmieleski |
250 | _a2nd ed. | ||
260 |
_aNorthampton, MA : _bEdward Elgar Pub., Inc., _cc2018. |
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300 |
_axvi, 362 p. : _bcol. ill. ; _c25 cm. |
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520 | _aEssentials of Entrepreneurship examines all phases of the entrepreneurial process: generating ideas for something new and better than what currently exists, determining whether these ideas suggest viable business opportunities, identifying and obtaining the financial and human resources required, securing intellectual property protection, launching the new venture, developing strategies for gaining and maintaining competitive advantage, and building a customer base. In discussing these and other topics, the text draws on research findings that help identify variables that play a role in entrepreneurs effective performance of these tasks, and so ultimately in their success. | ||
650 |
_aEntrepreneurship _911 |
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700 |
_aHmieleski, Keith M. _920002 |
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856 |
_uhttps://uowd.box.com/s/45l0fkjdifsal9x57miepmff2lcjyx2w _zLocation Map |
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942 |
_2ddc _cREGULAR |