000			02837nam a22001935i 4500
999			_c34610 _d34610
001			nam a22 7a 4500
020			_a9781984522412
020			_a9781984522429
040			_aUOWD
082			_a005.36 CA AP
100	1		_aCarrington, Jennifer _921273
245	1	0	_aApp design basics for professionals _cJennifer Carrington
260			_aUSA : _bXlibris Corp, _c2018.
300			_a168 p. : _bcol. ill. ; _c29 cm.
520			_aIt is my unique personal honor to bequeath shards of wisdom to an inspiring woman of God, fellow businesswoman, and professional confidantJennifer Carrington. She has crafted a timely, succinct, and relevant treatise. This work is a culmination of successive years of fine-tuning, labor, contemplation, and learning moments. This masterpiece, though laconic, injects a cornucopia of powerful principles and emits laser focus on the art of business branding, content, and presentation. Frankly, this book should be required reading in both the halls of academia and for small/medium enterprises alike. As a personal and business mentor of Jennifer, I have witnessed firsthand how this driven and dogged businesswoman masterfully utilizes the concepts noted in this book in her own business Carrington + Associates. She has proven to me on multiple occasions the value and pertinence of branding, content, and presentation. Her firm has, without slight hesitation, provided astute excellence and value-added service to our jurisdictional platform since I began working with her. As a competent, proven, and savvy businesswomen myself, I've trodden the deserted road of entrepreneurial persistence from my youth. During the last thirty-three years of trudging through provinces of resistance, peaks of success, and valleys of trepidation, I've learned the utter importance of crafting and molding the essential elements of branding. Without the organic and pliable foundation of branding, my quick-serve restaurant holdings company, V & J, would have flatlined with my initial Burger King acquisition. But by positioning and pivoting my firm as a brand unto itself, my company has been catapulted into a vast conglomeration of multiple food-service brands. As such and with the advent of global technology and social media, branding should be the lifeblood of any. Congratulations, Jennifer, and serious entrepreneurial endeavor whether small or large. Read this book and find out why! May the Lord continue to shine His favor upon you as share your insights and unpretentious learnings relative to branding, creation content, relational data maintenance, and presentational swagger with us all. Dr. Valerie Daniels-Carter President and CEO V & J Holding Companies Inc.
650			_aApp design _926215
856			_uhttps://uowd.box.com/s/iz687qqqt8tvuls9tns2zzn54cm4o8us _zLocation Map
942			_cREGULAR