000 03184cam a2200265 i 4500
999 _c34974
_d34974
001 nam a22 7a 4500
020 _a9781509814190
020 _a1509814191
082 _a338.76102504 HE NE
100 1 _aHeimans, Jeremy
_922943
245 1 0 _aNew power :
_bhow it's changing the 21st century and why you need to know /
_cJeremy Heimans & Henry Timms
260 _aLondon :
_bMacmillan,
_cc2018.
300 _a325 p. ;
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 _aWelcome to the new power world -- Thinking old power, thinking new power -- From sound bites to meme drops : how ideas spread -- How to build a crowd -- What makes new power communities work (and why they sometimes don't) -- What makes new power communities work (and how they fuse with the wider world) -- The participation premium -- Taking the turn from old to new power -- Leadership -- The art of blending power -- New power at work -- The future: a full-stack society.
520 _a"In this indispensable guide to navigating the twenty-first century, two visionary thinkers reveal the unexpected ways power is changing--and how "new power" is reshaping politics, business, and life. Why do some leap ahead while others fall behind in our chaotic, connected age? In New Power, Jeremy Heimans and Henry Timms confront the biggest stories of our time--the rise of mega-platforms like Facebook and Uber; the out-of-nowhere victories of Obama and Trump; the unexpected emergence of movements like #MeToo--and reveal what's really behind them: the rise of "new power." For most of human history, the rules of power were clear: power was something to be seized and then jealously guarded. This "old power" was out of reach for the vast majority of people. But our ubiquitous connectivity makes possible a different kind of power. "New power" is made by many. It is open, participatory, and peer-driven. It works like a current, not a currency--and it is most forceful when it surges. The battle between old and new power is determining who governs us, how we work, and even how we think and feel. New Power shines fresh light on the cultural phenomena of our day, from #BlackLivesMatter to the Ice Bucket Challenge to Airbnb, uncovering the new power forces that made them huge. Drawing on examples from business, activism, and pop culture, as well as the study of organizations like Lego, NASA, Reddit, and TED, Heimans and Timms explain how to build new power and channel it successfully. They also explore the dark side of these forces: the way ISIS has co-opted new power to monstrous ends, and the rise of the alt-right's "intensity machine." In an era increasingly shaped by new power, this groundbreaking book offers us a new way to understand the world--and our role in it."--Jacket.
650 0 _aInternet
_xSocial aspects
_914856
650 0 _aInternet
_xPolitical aspects
_911309
650 0 _aPower (Social sciences)
_96251
650 0 _aInternet and activism
_922944
650 0 _aSocial movements
_919238
700 1 _aTimms, Henry
_922945
856 _uhttps://uowd.box.com/s/voi1l0hzdxefb6h2nsi3g137q5lpq5h8
_zLocation Map
942 _2ddc
_cREGULAR