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_d35271
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020 _a9780300220223
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040 _aAU@
082 0 4 _a302.35 BA CO
100 1 _aBaddeley, Michelle,
_d1965-
_924159
245 1 0 _aCopycats & contrarians :
_bwhy we follow others ... and when we don't
_cMichelle Baddeley
246 3 _aCopycats and contrarians
260 _aNew Haven :
_bYale University Press,
_cc2018.
300 _a313 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references (pages 267-298) and index.
505 0 _aIntroduction -- Clever copying -- Mob psychology -- Herding on the brain -- Animal herds -- Mavericks -- Entrepreneurs versus speculators -- Herding experts -- Following the leader -- Conclusion : copycats versus contrarians.
520 _aA multidisciplinary exploration of our human inclination to herd and why our instinct to copy others can be dangerous in today's interlinked world Rioting teenagers, tumbling stock markets, and the spread of religious terrorism appear to have little in common, but all are driven by the same basic instincts: the tendency to herd, follow, and imitate others. In today's interconnected world, group choices all too often seem maladaptive. With unprecedented speed, information flashes across the globe and drives rapid shifts in group opinion. Adverse results can include speculative economic bubbles, irrational denigration of scientists and other experts, seismic political reversals, and more. Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs. nonrational and cognitive vs. emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.
650 0 _aCollective behavior
_924160
856 _uhttps://uowd.box.com/s/atpokrlg9ncxv98g9b3s8udkgh7yqawx
_zLocation Map
942 _cREGULAR