| 000 | 01646 a2200193 4500 | ||
|---|---|---|---|
| 999 |
_c36008 _d36008 |
||
| 008 | 190612b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781138593640 | ||
| 082 | _a658.800722 AB ST | ||
| 100 |
_aAbratt, Russell _928637 |
||
| 245 |
_aStrategic marketing : _bconcepts and cases _cRussell Abratt and Michael Bendixen |
||
| 260 |
_aLondon ; New York : _bRoutledge, _cc2019. |
||
| 300 |
_ax, 147 p. ; _c24 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 |
_aStrategic planning _9318 |
||
| 650 |
_aMarketing _xManagement _zCase studies _928638 |
||
| 700 |
_aBendixen, Michael _928639 |
||