000 01776nam a2200253 a 4500
999 _c37872
_d37872
001 54919
020 _a9781337296526
082 _a658.4012 PE GL
100 1 _aPeng, Mike W.,
_d1968-
_99214
245 1 0 _aGlobal strategic management
_cMike W. Peng
250 _a4th ed.
260 _aMason, Ohio :
_bSouth-Western, Cengage Learning,
_cc2017.
300 _axxx, 525 p. :
_bill. ;
_c24 cm.
500 _aIncludes references and index.
500 _aNote: International edition
505 0 _aPart 1: FOUNDATION OF GLOBAL STRATEGY. 1. Strategizing Around the Globe. 2. Managing Industry Competition. 3. Leveraging Resources and Capabilities. 4. Emphasizing Institutions, Cultures, and Ethics. Part 2: BUSINESS-LEVEL STRATEGIES. 5. Growing and Internationalizing the Entrepreneurial Firm. 6. Entering Foreign Markets. 7. Making Strategic Alliances and Networks Work. 8. Managing Global Competitive Dynamics. Part 3: CORPORATE-LEVEL STRATEGIES. 9. Diversifying, Acquiring, and Restructuring. 10. Strategizing, Structuring, and Learning Around the World. 11. Governing the Corporation Around the World. 12. Strategizing With Corporate Social Responsibility. Integrative Cases.
520 _aHelps you discover both sides of international business and how to prepare for the future. This book shows you what it's like for foreign businesses entering a new market; and reveals what domestic companies must do to survive foreign competition. It also helps you prepare for your exams and for your career.
526 0 _aTBS984, MGNT981
650 7 _aStrategic planning
_9318
650 7 _aBusiness planning
_9681
650 7 _aInternational business enterprises
_xManagement
_9722
856 _uhttps://oldmy.uowdubai.ac.ae/library/login/login4.html
_zEbook
942 _cEBOOK
_2ddc