000 | 00829cam a2200253 a 4500 | ||
---|---|---|---|
999 |
_c3963 _d3963 |
||
001 | 21492 | ||
010 | _a 2008039035 | ||
020 | _a9780073404707 (alk. paper) | ||
020 | _a0073404705 (alk. paper) | ||
040 | _aDLC | ||
082 | 0 | 0 | _a658.8/3 |
100 | 1 |
_aHair, Joseph F. _936875 |
|
245 | 1 | 0 |
_aMarketing research : _bin a digital information environment / _cJoseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
250 | _a4th ed. | ||
260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
300 |
_axxiv, 690 p. : _bcol. ill ; _c27 cm. |
||
500 | _aSubtitle on 3rd ed., 2006 varies. | ||
504 | _aIncludes bibliographical references (p. 651-661) and indexes. | ||
526 | _aMARK205 | ||
650 | 0 |
_aMarketing research. _9123 |
|
700 | 1 |
_aBush, Robert P. _933064 |
|
700 | 1 |
_aOrtinau, David J. _933063 |
|
942 |
_cREGULAR _2ddc |