| 000 | 00959cam a2200313 a 4500 | ||
|---|---|---|---|
| 008 | 071210s2008 enka b 001 0 eng | ||
| 010 | _a 2007050239 | ||
| 020 | _a9780415458160 (hardback) | ||
| 020 | _a0415458161 (hardback) | ||
| 020 | _a9780415458177 (pbk.) | ||
| 020 | _a041545817X (pbk.) | ||
| 035 | _a(OCoLC)183610580 | ||
| 035 | _a(OCoLC)ocn183610580 | ||
| 040 |
_aDLC _cDLC _dBAKER _dBTCTA _dYDXCP _dBWKUK _dBWK _dDLC |
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| 050 | 0 | 0 |
_aHF5415.135 _b.P76 2008 |
| 082 | 0 | 0 |
_a658.8/02 _222 |
| 100 | 1 | _aProctor, Tony. | |
| 245 | 1 | 0 |
_aStrategic marketing : _ban introduction / _cTony Proctor. |
| 250 | _a2nd ed. | ||
| 260 |
_aLondon ; _aNew York : _bRoutledge, _c2008. |
||
| 300 |
_axii, 335 p. : _bill ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references (p. 317-330) and index. | ||
| 650 | 0 |
_aMarketing _xDecision making. |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 005 | 20170126093533.0 | ||
| 001 | 21541 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c4012 _d4012 |
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