| 000 | 01074cam a2200313 a 4500 | ||
|---|---|---|---|
| 008 | 080114s2008 enka b 001 0 eng | ||
| 010 | _a 2008001326 | ||
| 020 | _a9780470986530 (cloth) | ||
| 020 | _a0470986530 (cloth) | ||
| 035 | _a(OCoLC)ocn190843489 | ||
| 035 | _a(OCoLC)190843489 | ||
| 040 |
_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dBWKUK _dBWK _dBWX _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.S594 2008 |
| 082 | 0 | 0 |
_a658.8/02 _222 |
| 100 | 1 |
_aSmith, Brian D. _q(Brian David), _d1961- |
|
| 245 | 1 | 0 |
_aCreating market insight : _bhow firms create value from market understanding / _cBrian D Smith, Paul G. Raspin. |
| 260 |
_aChichester, England ; _aHoboken, NJ : _bJohn Wiley & Sons, _cc2008. |
||
| 300 |
_aix, 318 p. : _bill ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. [303]-307) and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xPlanning. |
|
| 650 | 0 | _aProblem solving. | |
| 650 | 0 | _aOrganizational effectiveness. | |
| 700 | 1 | _aRaspin, Paul G. | |
| 005 | 20170126093534.0 | ||
| 001 | 21543 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c4014 _d4014 |
||