000 00933cam a2200301 a 4500
008 090921s2010 nyua b 001 0 eng
010 _a 2009039009
020 _a9780073404769 (alk. paper)
020 _a0073404764 (alk. paper)
035 _a(OCoLC)ocn320803664
040 _aDLC
_cDLC
_dYDX
_dCDX
_dDLC
050 0 0 _aHF5415.3
_b.P468 2010
082 0 0 _a658.8/342
_222
100 1 _aPeter, J. Paul.
245 1 0 _aConsumer behavior & marketing strategy /
_cJ. Paul Peter, Jerry C. Olson.
246 3 _aConsumer behavior and marketing strategy
250 _a9th ed.
260 _aNew York :
_bMcGraw-Hill Irwin,
_cc2010.
300 _axix, 554 p. :
_bill ;
_c27 cm.
504 _aIncludes bibliographical references and index.
650 0 _aConsumer behavior.
650 0 _aMarketing.
700 1 _aOlson, Jerry C.,
_q(Jerry Corrie),
_d1944-
005 20170126093652.0
001 22517
003 UOWD
942 _cREGULAR
999 _c4973
_d4973