000			01490pam a2200421 a 4500
008			100709s2010 nju b 001 0 eng
010			_a 2010029406
020			_a9780470768679 (trade : hardback)
020			_a0470768673
040			_aDLC _cDLC _dICrlF
042			_apcc
050	0	0	_aHF5415.1265 _b.B744 2010
082	0	0	_a658.8/72 _222
100	1		_aBrennan, Bernie.
245	1	0	_aBranded! : _bhow retailers engage consumers with social media and mobility / _cBernie Brennan, Lori Schafer.
260			_aHoboken, NJ : _bWiley, _cc2010.
300			_axx, 264 p. : _bill ; _c24 cm.
490	1		_aWiley and SAS business series
504			_aIncludes bibliographical references and index.
520			_aLooks at how retailers and brands can use social media and mobility to improve their market share and brand position, and includes examples.
521	2		_aAdult _bFollett Library Resources.
650		0	_aInternet marketing.
650		0	_aSocial media _xEconomic aspects.
650		0	_aBranding (Marketing)
650		0	_aOnline social networks.
650		0	_aTelemarketing.
650		7	_aInternet marketing. _2sears.
650		7	_aSocial media _xEconomic aspects. _2sears.
650		7	_aBrand name products _xMarketing. _2sears.
650		7	_aSocial networking. _2sears.
650		7	_aTelemarketing. _2sears.
700	1		_aSchafer, Lori.
830		0	_aWiley and SAS business series.
005			20170126093653.0
001			22539
003			UOWD
942			_cREGULAR
999			_c4994 _d4994