000 00841nam a2200277 a 4500
008 031208s2004 njuab b 001 0 eng
010 _a 2003283840
020 _a0471451878
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF1416
_b.K68 2004
082 0 4 _a658.8/48
_221
100 1 _aKotabe, Masaaki.
245 1 0 _aGlobal marketing management /
_cMasaaki Kotabe, Kristiaan Helsen.
250 _a3rd ed.
260 _aHoboken, NJ :
_bWiley,
_cc2004.
300 _axxii, 694 p. :
_bill. (some col.), maps ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
526 _aMARK343 TBS984 MGMT389
650 0 _aExport marketing
_xManagement.
650 0 _aInternational business enterprises
_xManagement.
700 1 _aHelsen, Kristiaan.
005 20170126093751.0
001 23269
003 UOWD
942 _cREGULAR
999 _c5712
_d5712