| 000 | 00746cam a22002898a 4500 | ||
|---|---|---|---|
| 008 | 010706s2001 nyu b 001 0 eng | ||
| 010 | _a 2001036540 | ||
| 020 | _a0273651501 | ||
| 040 |
_aDLC _cDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.D753 2001 |
| 082 | 0 | 0 |
_a658.8 _221 |
| 100 | 1 |
_aDoyle, Peter, _d1943 June 23-2003. |
|
| 245 | 1 | 0 |
_aMarketing management and strategy / _cPeter Doyle. |
| 250 | _a3rd ed. | ||
| 260 |
_aNew York : _bPearson Education, _c2001. |
||
| 263 | _a0111 | ||
| 300 | _ap. cm. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _aTBS981 | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xManagement. |
|
| 005 | 20170126093810.0 | ||
| 001 | 23511 | ||
| 003 | UOWD | ||
| 942 | _cREGULAR | ||
| 999 |
_c5952 _d5952 |
||