000 01126cam a2200325 a 4500
008 011228s2002 si a b 001 0 eng
010 _a 2001412808
020 _a0130605662
037 _bLibrary of Congress -- Jakarta Overseas Office
_cS[dollar]38.50
040 _aDLC
_cDLC
_dDLC
042 _alcode
043 _aa------
050 0 0 _aHD9987.A2
_bL68 2002
100 1 _aLovelock, Christopher H.
245 1 0 _aServices marketing in Asia :
_bmanaging people, technology, and strategy /
_cChristopher Lovelock, Jochen Wirtz, Hean Tat Keh.
260 _aSingapore ;
_aNew York :
_bPrentice Hall,
_c2002.
300 _axxi, 706 p. :
_bill ;
_c24 cm.
500 _aBased on Services marketing / Christopher H. Lovelock. 4th ed. 2001.
504 _aIncludes bibliographical references and index.
526 _aMARK270
650 0 _aService industries
_zAsia
_xMarketing.
650 0 _aProfessions
_zAsia
_xMarketing.
700 1 _aWirtz, Jochen.
700 1 _aKeh, Hean Tat.
700 1 _aLovelock, Christopher H.
_tServices marketing.
005 20170126093811.0
001 23514
003 UOWD
942 _cREGULAR
999 _c5955
_d5955