000 00747pam a22002534a 4500
008 021230s2004 njua b 001 0 eng
010 _a 2002192950
020 _a013008218X
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415.13
_b.B46 2004
082 0 0 _a658.8
_221
100 1 _aBest, Roger J.
245 1 0 _aMarket-based management :
_bstrategies for growing customer value and profitability /
_cRoger J. Best.
250 _a3rd ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2004.
300 _axxv, 401 p. :
_bill ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
005 20170126093046.0
001 18093
003 UOWD
942 _cREGULAR
999 _c609
_d609