000 00997cam a2200301 a 4500
008 060905s2007 cau b 001 0 eng
010 _a 2006029093
015 _aGBA676320
_2bnb
016 7 _a013547064
_2Uk
020 _a9780787978440 (hbk.)
020 _a0787978442 (hbk.)
035 _a(OCoLC)ocm71286642
035 _a(OCoLC)71286642
040 _aDLC
_cDLC
_dBAKER
_dC#P
_dYDXCP
_dUKM
_dBTCTA
_dDLC
050 0 0 _aPN1590.M27
_bB47 2007
082 0 0 _a791.069/8
_222
100 1 _aBernstein, Joanne Scheff,
_d1945-
245 1 0 _aArts marketing insights :
_bthe dynamics of building and retaining performing arts audiences /
_cJoanne Scheff Bernstein ; foreword by Philip Kotler.
250 _a1st ed.
260 _aSan Francisco :
_bJossey-Bass,
_cc2007.
300 _axx, 294 p ;
_c24 cm.
504 _aIncludes bibliographical references (p. 267-280) and index.
650 0 _aPerforming arts
_xMarketing.
005 20170126093843.0
001 23931
003 UOWD
942 _cREGULAR
999 _c6369
_d6369