000			00938pam a22003134a 4500
008			010423s2002 maua b 001 0 eng
010			_a 2001024810
020			_a0072398841 (hardback)
020			_a0071123121
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHF1416 _b.C375 2002
082	0	0	_a658.8/48 _221
100	1		_aCateora, Philip R.
245	1	0	_aInternational marketing / _cPhilip R. Cateora, John L. Graham.
250			_a11th ed.
260			_aNew York : _bIrwin McGraw-Hill, _cc2002.
300			_axxv, 694 p. : _bill ; _c29 cm.
490	1		_aThe McGraw-Hill/Irwin series in marketing
504			_aIncludes bibliographical references and indexes.
650		0	_aExport marketing.
650		0	_aInternational business enterprises.
700	1		_aGraham, John L.
830		4	_aThe McGraw-Hill/Irwin series in marketing.
005			20170126093101.0
001			18273
003			UOWD
942			_cREGULAR
999			_c786 _d786