000 00520cam a2200205u 4500
007 ta
008 010321n xx 000 0 und u
020 _a0324014805
100 1 _aJain, Subhash C.,
_d1942-
245 1 0 _aMarketing planning and strategy /
_cSubhash C. Jain.
250 _a6th ed.
260 _aCincinnati :
_bSouth Western College,
_c2000.
300 _axviii, 925 p.
650 4 _aMarketing
_xManagement.
035 _a13977
005 20170126094103.0
001 25678
003 UOWD
942 _cREGULAR
999 _c8020
_d8020