000 | 00869pam a22002774a 4500 | ||
---|---|---|---|
008 | 000404s2001 njua b 001 0 eng | ||
010 | _a 00039180 | ||
020 | _a0130185256 | ||
040 |
_aDLC _cDLC _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.13 _b.K636 2001 |
082 | 0 | 0 |
_a658.8 _221 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 2 |
_aA framework for marketing management / _cPhilip Kotler. |
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2001. |
||
300 |
_axv, 352 p. : _bill ; _c24 cm. |
||
500 | _a"'A framework for marketing management' is a condensed version of 'Marketing management'"--Preface. | ||
504 | _aIncludes bibliographical references and index. | ||
526 | _aTBS904 | ||
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 |
_aKotler, Philip. _tMarketing management. |
|
005 | 20170126092949.0 | ||
001 | 17561 | ||
003 | UOWD | ||
942 | _cREGULAR | ||
999 |
_c83 _d83 |