Keegan, Warren J.
Global marketing / Warren J. Keegan, Mark C. Green. - 6th ed, Global ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2010. - 621 p. : ill. (chiefly col.), col. maps, col. ports ; 28 cm.
Includes bibliographical references and indexes.
9780137042685
Export marketing.
Management and Business Studies.
Global marketing / Warren J. Keegan, Mark C. Green. - 6th ed, Global ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2010. - 621 p. : ill. (chiefly col.), col. maps, col. ports ; 28 cm.
Includes bibliographical references and indexes.
9780137042685
Export marketing.
Management and Business Studies.