Dutta, Mohan J.
Communicating social change : structure, culture, and agency / Mohan J. Dutta. - New York : Routledge, c2011. - xiii, 342 p. : ill ; 23 cm. - Routledge communication series. .
Theorizing social change communication -- Structures and marginalization -- Poverty at the margins -- Agriculture and food : global inequalities -- Health at the margins -- Gender marginalization -- Communicating for social change -- Dialogue and social change -- Performing social change -- Organizing for social change -- Participation, social capital, community networks and social change -- Mediated social change -- Epilogue : the praxis of social change communication.
Communicating Social Change: Structure, Culture, and Agencyexplores the use of communication to transform global, national, and local structures of power that create and sustain oppressive conditions. Author Mohan J. Dutta describes the social challenges that exist in current globalization politics, and examines the communicative processes, strategies, and tactics through which social change interventions are constituted in response to the challenges. Using empirical evidence and case studies, he documents the ways through which those in power create conditions at the margins, and he provides a theoretical base for discussing the ways in which these positions of power are resisted through communication processes, strategies, and tactics. The interplay of power and control with resistance is woven through each of the chapters in the book. This exceptional volume highlights the points of intersection between the theory and praxis of social change communication, creating theoretical entry points for the praxis of social change. It is intended for communication scholars and students studying activism, social movements, and communication for social change, and it will also resonate in such disciplines such as development, sociology, and social work, with those who are studying social transformations.
9780415878746 041587873X (hbk.) 9780415878746 (pbk.) 0415878748 (pbk.) 9780203834343 (ebk.) 0203834348 (ebk.)
2010036231
Social change.
Communication--Social aspects.
Communication--Political aspects.
Communication in international relations.
Globalization--Social aspects.
Information theory.
302.2
Communicating social change : structure, culture, and agency / Mohan J. Dutta. - New York : Routledge, c2011. - xiii, 342 p. : ill ; 23 cm. - Routledge communication series. .
Theorizing social change communication -- Structures and marginalization -- Poverty at the margins -- Agriculture and food : global inequalities -- Health at the margins -- Gender marginalization -- Communicating for social change -- Dialogue and social change -- Performing social change -- Organizing for social change -- Participation, social capital, community networks and social change -- Mediated social change -- Epilogue : the praxis of social change communication.
Communicating Social Change: Structure, Culture, and Agencyexplores the use of communication to transform global, national, and local structures of power that create and sustain oppressive conditions. Author Mohan J. Dutta describes the social challenges that exist in current globalization politics, and examines the communicative processes, strategies, and tactics through which social change interventions are constituted in response to the challenges. Using empirical evidence and case studies, he documents the ways through which those in power create conditions at the margins, and he provides a theoretical base for discussing the ways in which these positions of power are resisted through communication processes, strategies, and tactics. The interplay of power and control with resistance is woven through each of the chapters in the book. This exceptional volume highlights the points of intersection between the theory and praxis of social change communication, creating theoretical entry points for the praxis of social change. It is intended for communication scholars and students studying activism, social movements, and communication for social change, and it will also resonate in such disciplines such as development, sociology, and social work, with those who are studying social transformations.
9780415878746 041587873X (hbk.) 9780415878746 (pbk.) 0415878748 (pbk.) 9780203834343 (ebk.) 0203834348 (ebk.)
2010036231
Social change.
Communication--Social aspects.
Communication--Political aspects.
Communication in international relations.
Globalization--Social aspects.
Information theory.
302.2