Is food marketing making us fat? :

Chandon, Pierre.

Is food marketing making us fat? : a multi-disciplinary review / Pierre Chandon, Brian Wansink. - Hanover, Mass. : now Publishers, c2011. - 86 p. ; 23 cm. - Foundations and trends in marketing ; 5:3 .

Originally published as Foundations and trends in marketing, Vol. 5, issue 3 2010.

Includes bibliographical references.

9781601984661 (pbk.)


Food Marketing.
Marketing communication.
Eating Environment.

381.4564130068 CH FO