International business :

Cullen, John B. 1948-

International business : strategy and the multinational company / John B. Cullen and K. Praveen Parboteeah. - New York : Routledge, 2010. - xxv, 500 p. : col. ill., col. maps ; 29 cm.

Includes bibliographical references and index.

9780415800570 (hbk : alk. paper) 9780203879412 (ebk) 0415800579 (hbk : alk. paper) 0203879414 (ebk)

2008049344


International business enterprises--Management.
Business planning.

HD62.4 / .C847 2010

658.4/012