The Oxford handbook of strategic sales and sales management / Strategic sales and sales management edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy. - Oxford ; New York : Oxford University Press, 2011. - xxi, 637 p. : ill. ; 26 cm. - Oxford handbooks in business and management .
Includes bibliographical references and index.
9780199569458 (hbk.) 0199569452 (hbk.)
2010933155
GBB097893 bnb
015629148 Uk
Marketing--Management.
Sales management.
HF5415.13 / .O97 2011
658.8
Includes bibliographical references and index.
9780199569458 (hbk.) 0199569452 (hbk.)
2010933155
GBB097893 bnb
015629148 Uk
Marketing--Management.
Sales management.
HF5415.13 / .O97 2011
658.8