Hill, Charles W. L.

International business : competing in the global marketplace / Charles W.L. Hill. - 9th ed. Global ed. - New York : McGraw-Hill Irwin, 2012. - xxxi, 716 p. : col. ill. ; 30 cm.



Globalization -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- The foreign exchange market -- The international monetary system -- The global capital market -- The strategy of international business -- The organization of international business -- Entry strategy and strategic alliances -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and R & D -- Global human resource management -- Accounting and finance in the international business.

'International Business' addresses the strategic, structural and functional implications of international business in firms around the world.



9780077140656


International business enterprises--Management.
Competition, International.

658/.049

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