Young, Trevor.

Microdomination : how to leverage social media and content marketing to build a mini-business empire around your personal brand / How to leverage social media and content marketing to build a mini-business empire around your personal brand Micro domination Trevor Young. - Milton, Qld. : Wiley, c2013. - xxiv, 221 p. ; 21 cm.

Includes bibliographical references and index.

Microdomination is based on the premise of building a strong personal brand around what gets you jazzed every day and then growing a sustainable business enterprise around it.The book paints a vivid picture of the possibilities that exist today for someone who has experience and expertise in - and importantly, a passion for - a particular subject, topic, or vocation.

9781118505649


Small business--Management.
Small business marketing.
Social media--Economic aspects.
Internet marketing.

658.4012

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