Manage for profit, not for market share :
Simon, Hermann.
Manage for profit, not for market share : a guide to greater profits in highly contested markets / Hermann Simon, Frank F. Bilstein, Frank Luby. - Boston, Mass. : Harvard Business School Press, c2006. - 232 p. : ill ; 25 cm.
Includes bibliographical references (p. 213-219) and index.
1591395267 (perm. paper) 9781591395263
2005037019
Profit.
Profit--Case studies.
Industrial management--Case studies.
658.15/5
Manage for profit, not for market share : a guide to greater profits in highly contested markets / Hermann Simon, Frank F. Bilstein, Frank Luby. - Boston, Mass. : Harvard Business School Press, c2006. - 232 p. : ill ; 25 cm.
Includes bibliographical references (p. 213-219) and index.
1591395267 (perm. paper) 9781591395263
2005037019
Profit.
Profit--Case studies.
Industrial management--Case studies.
658.15/5