Schilling, Melissa A.,
Strategic management of technological innovation / Melissa A. Schilling. - Fourth edition, International edition. - xvi, 314 pages : illustrations (black and white) ; 24 cm
Previous edition: 2010. Formerly CIP.
Includes bibliographical references and index.
9780071326445 (pbk.) : £36.99 0071326448 (pbk.) : £36.99
GBB281559 bnb
Technological innovations--Management.
New products--Management.
Strategic planning.
658.4062
Strategic management of technological innovation / Melissa A. Schilling. - Fourth edition, International edition. - xvi, 314 pages : illustrations (black and white) ; 24 cm
Previous edition: 2010. Formerly CIP.
Includes bibliographical references and index.
9780071326445 (pbk.) : £36.99 0071326448 (pbk.) : £36.99
GBB281559 bnb
Technological innovations--Management.
New products--Management.
Strategic planning.
658.4062