The power of storytelling :

Bennett, Ty

The power of storytelling : the art of influential communication Ty Bennett ; foreword by Don Yaeger - American Fork, Utah : Sound Concepts, Inc., c2013. - 160 p. ; 18 cm.

My story -- Understanding influence -- The science of storytelling -- The five places to use stories -- The foundation -- The blueprint -- The delivery -- The two C's that make stories compelling -- The two D's that make stories dynamic -- The two M's that make stories memorable.

Stories are the effective communicator’s most powerful tool. To lead, sell and communicate, you must engage and educate through the stories you tell. You can learn how to be a master storyteller from this new book by Ty Bennett. He’s made it easy to understand how to lead, influence and move others by crafting and delivering memorable stories.” - Mark Sanborn, Acclaimed Speaker and bestselling author of The Fred Factor and You Don’t Need a Title to be a Leader.

9781936631087


Influence (Psychology)
Communication
Success
Storytelling