Ball, Donald A.
International business : the challenge of global competition / Donald A. Ball ... [et al.]. - 13th ed. - New York : McGraw-Hill/Irwin, c2013. - xxxv, 536 p. : col. ill., col. maps ; 29 cm.
The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management. Suitable for industry professionals, this title offers a complete view of international business as the backgrounds of business students. It includes colorful maps, photos, and the world data.
9780078112638 9780077606121 007811263X (alk. paper)
2011045058
International business enterprises--Management.
International business enterprises.
International economic relations.
658/.049
International business : the challenge of global competition / Donald A. Ball ... [et al.]. - 13th ed. - New York : McGraw-Hill/Irwin, c2013. - xxxv, 536 p. : col. ill., col. maps ; 29 cm.
The challenging world of international business -- International trade and foreign direct ivestment -- International institutions from an international business perspective -- Sociocultural forces -- Natural resources and environmental sustainability -- Political and trade forces -- Intellectual property and other legal forces -- The international monetary system and financial forces -- International competitive strategy -- Organizational design and control -- Global leadership issues and practices -- Assessing international markets -- Entry modes -- Export and import practices -- Marketing internationally -- Global operations and supply chain management -- Managing human resources in an international context -- International accounting and financial management. Suitable for industry professionals, this title offers a complete view of international business as the backgrounds of business students. It includes colorful maps, photos, and the world data.
9780078112638 9780077606121 007811263X (alk. paper)
2011045058
International business enterprises--Management.
International business enterprises.
International economic relations.
658/.049