Walker, Robyn.
Strategic management communication : for leaders / Strategic management communication for leaders Robyn Walker. - 3rd ed. - xvii, 408 p. : ill. ; 26 cm.
Includes bibliographical references and index.
STRATEGIC MANAGEMENT COMMUNICATION is based upon an alternative theoretical foundation grounded in theory but with connections to communication in the world of business. STRATEGIC MANAGEMENT COMMUNICATION shows students how various business courses are related and highlights communication as a practice that is applicable to all business situations regardless of the discipline, department, or organizational level at which it takes place. Shows students how various business courses are related and highlights communication as a practice that is applicable to all business situations regardless of the discipline, department, or organizational level at which it takes place.
9781133933755
2013935541
Business communication.
Interpersonal communication--Psychological aspects.
Business communication--Moral and ethical aspects.
Organizational effectiveness.
Communication in management.
Leadership.
HF5718 / .W337 2015
Strategic management communication : for leaders / Strategic management communication for leaders Robyn Walker. - 3rd ed. - xvii, 408 p. : ill. ; 26 cm.
Includes bibliographical references and index.
STRATEGIC MANAGEMENT COMMUNICATION is based upon an alternative theoretical foundation grounded in theory but with connections to communication in the world of business. STRATEGIC MANAGEMENT COMMUNICATION shows students how various business courses are related and highlights communication as a practice that is applicable to all business situations regardless of the discipline, department, or organizational level at which it takes place. Shows students how various business courses are related and highlights communication as a practice that is applicable to all business situations regardless of the discipline, department, or organizational level at which it takes place.
9781133933755
2013935541
Business communication.
Interpersonal communication--Psychological aspects.
Business communication--Moral and ethical aspects.
Organizational effectiveness.
Communication in management.
Leadership.
HF5718 / .W337 2015