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Brennan, Ross, 1957-

Business-to-business marketing Ross Brennan, Louise Canning, Raymond McDowell - 3rd ed. - xx, 385 pages : ill. ; 24 cm.

Previous edition: 2011. Formerly CIP.

Includes bibliographical references and index.

ISBN: 9781446273722 £95.00 9781446273739 (pbk.) : £38.99

Nat. Bib. No.: GBB410764 bnb

Subjects--Topical Terms:
Industrial marketing
Industrial marketing--Case studies

Dewey Class. No.: 658.804