Chiu, Chi-yue
Culture and consumer behavior Chi-yue Chiu, Letty Y.-Y. Kwan, Dongmei Li, Hang Seng, Luluo Peng, Siqing Peng - ix, 75 p. : ill. ; 24 cm. - Foundations and trends in marketing, 7:2 1555-0753 ; .
Includes bibliographical references.
9781601988249
Culture and consumer behavior Chi-yue Chiu, Letty Y.-Y. Kwan, Dongmei Li, Hang Seng, Luluo Peng, Siqing Peng - ix, 75 p. : ill. ; 24 cm. - Foundations and trends in marketing, 7:2 1555-0753 ; .
Includes bibliographical references.
9781601988249