Paganoni, Maria Cristina

City branding and new media : linguistic perspectives, discursive strategies and multimodality Maria Cristina Paganoni - Hampshire ; New York : New York, NY : Palgrave Macmillan, c2015. - xii, 162 p. : ill. ; 23 cm. - Palgrave pivot .

Includes bibliographical references (p. 140-159) and index. Includes references to websites (p. 158-159).

9781137387950 1137387955

2015303247

GBB4C3066 bnb GBB4C4310 bnb

016931937 Uk 016933181 Uk


City promotion
Government Web sites
Government marketing
Internet in public administration

HT325 / .P34 2015

659.2/930776

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