Propaganda & persuasion /

Jowett, Garth S.

Propaganda & persuasion / Propaganda and persuasion Garth S. Jowett; Victoria O'Donnell - 6th ed. - Los Angeles : SAGE Publications, Inc., c2015. - xv, 462 p. : ill. ; 23 cm.

Includes bibliographical references and indexes.

Provides a comprehensive history of propaganda alongside insightful definitions and methods to analyze the propaganda and persuasion students will encounter in everyday life. Used on undergraduate and graduate courses in persuasion, propaganda, and political communication across the world.

9781452257532

2014415007


Propaganda
Persuasion (Psychology)

303.3/75