Stokes, Peter

Key concepts in business and management research methods / Peter Stokes - Hampshire, U.K. : Palgrave Macmillan, c2011. - xiii, 150 p. : ill. ; 22 cm. - Palgrave key concepts . - Palgrave key concepts .



This is a detailed and concise handbook clarifying all the major terms needed for a thorough understanding of key research methodology concepts in business and management. An invaluable guide for students at all levels seeking assistance with project work, research proposals, dissertations and theses. Includes case studies and suggestions for further reading.

9780230250338 0230250335


Business--Research--Methodology
Management--Research--Methodology

650.0721 ST KE

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